One of the 35 registered participants at the Beardsley Beard & Moustache Competition at Discover Santa 2016 in Branson Missouri.

Beardsley’s Bill Alley gives Santas direction on the five contests for the Beard & Moustache Competition at Discover Santa 2016 under the watchful eye of the local media.

Bill Alley gathers the next Beard & Moustache Competition contestants at Discover Santa 2016, Branson Missouri.

The Long Beard Styled Competition, Discover Santa 2016.

The Long Beard Natural Competition, Discover Santa 2016.

 Minnesota Santa receives a Plus 4-ounce bottle of Beardsley's Candy Cane Shampoo. All Santas at Discover Santa 2016 were invited to receive a complimentary bottle of the Candy Cane Shampoo.

A 2nd Place Contest Winner receives his prize at the Beardsley & Company booth, Discover Santa at Chateau On The Lake, Branson MO, July 8th 2016.

Santa John Bussard receives a First Place Prize in his division at Discover Santa 2016.

Santa Guillermo Burgos of Chile receives 2nd Place honors for Long Beard Natural and 3rd Place for Long Beard Styled (curly) contests at Discover Santa 2016.

Santa Fred Baker takes First Place in the Beardsley Beard & Moustache Long Beard Natural contest at Discover Santa 2016 held at Branson’s Chateau On The Lake.

Another First Place Winner in the Short Beard Natural category at Discover Santa 2016: Santa Ron Moyers.

Santa Glenn Reathaford captures 1st Place at Discover Santa 2016. Congratulations, Santa Glenn!

Santa Mike Walker was a Beardsley Beard & Moustache Contestant winning 3rd Place.

Santa John Seibel achieved 2nd Place honors in his division at Beardsley's Beard & Moustache Contest.  Beardsley & Company are the Silver Sponsors at Discover Santa 2016 who gave away prize packages of Beard Grooming sets, Beard Oil & Lotion sets, and Shampoos.

Santa gets the gifts this year at Discover Santa 2016. This Minnesota Santa won 2nd Place in his division during the Beard & Moustache Competition at Chateau On The Lake Resort in Branson, Missouri.